keol, exclusive manufacturer of a patented promotional product for use with lottery instant games

PRESENTATION Throughout the world, scratch-cards have become an inescapable fact of life. Lottery tickets or promotional games, they have great appeal to hundreds millions clients every year. For example, more than 50 millions lottery tickets are sold each week in France. Furthermore, with the success of mobile phone, today there are more and more pre-paid phone cards. Now each card contains a scratch-ink area with a pin code to be revealed To accompany this evolution, we have developed an object specifically designed for scraping games : the GRATOR Scratcher. Personalized, it proved to be an effective promotional product to touch a privileged customer target.

Only or as a promotional keyring, it is used in all forms of marketing actions : bonuses, business present, sales generation, brand loyalty, direct marketing, merchandising, goodies, etc. The GRATOR Scratcher provides a wide choice of 11 shades of colors available, in particular the luminous “Translucent Colored”. Furthermore, you benefit from a high quality of personalization. The GRATOR Scratcher has many big brands in reference. It won the EL Award of best Marketing idea at Cannes. To assure the business success of the GRATOR Scratcher in point-of-sales, we have developed a suitable offer, with especially a lasting and less bulky display box.